Stories
Career guides, industry insights, and inspiration for your fashion journey. Whether you're considering fashion school or planning your next career move.
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15 articles

Kashante Morris: Building Her Own Path in Fashion
For recent BA Fashion Design graduate Kashante Rhianna Morris, studying at the University of Westminster was about more than mastering technical skills. It was a period of personal growth that helped shape her creative voice and ultimately gave her the confidence to pursue an ambitious goal: launching her own fashion brand.

Why Study Fashion in London (And Not Paris or New York)?

What Does a Fashion Marketing Degree Actually Teach You?
Most fashion marketing degrees teach you to follow. Westminster teaches you to question. That’s not a line from a prospectus — it’s the difference you notice in the work. Here’s what the degree actually involves, and why it’s built differently. From live industry briefs and consumer psychology to brand strategy and digital content, the BA Fashion Marketing and Promotion is more rigorous and more radical than most people expect. Here’s what you’re actually doing in the studio.

5 Fashion Careers You’ve Probably Never Considered
When people think of fashion careers, designer and stylist tend to top the list. But the fashion industry is enormous, and some of the most in-demand roles are ones most people have never heard of. Here are five career paths that are shaping the future of fashion, and that you can study towards at Westminster.

What It’s Actually Like to Study Fashion in London
If you’re thinking about studying fashion at university, chances are you’ve already done the rounds on open days and course pages. But what does it actually feel like, day to day, to study fashion in London? We asked students across Westminster Fashion’s courses to share what surprised them, what challenged them, and what they wish they’d known before they started.

Vivienne Westwood x NANA: When Punk Met Manga
Exploring the cultural dialogue between British punk fashion and Japanese manga.

How to Build a Fashion Portfolio
Everything you need to know about creating a portfolio that stands out.

Fashion Careers Without Design Skills
From buying to marketing, PR to sustainability—explore the business side of fashion.

What Does a Fashion Buyer Do?
A day in the life, skills needed, and how to break into fashion buying.

Fashion School vs University: Which is Right for You?
Comparing different pathways into the fashion industry.

From Westminster to Burberry: Christopher Bailey
How one of our most celebrated alumni built his career.

The Ultimate Fashion Internship Guide
How to find, apply for, and make the most of fashion internships.

Careers in Sustainable Fashion
The growing demand for sustainability expertise in fashion.

London Fashion Week: A Student Guide
How to get involved, what to expect, and opportunities for students.






